Each step of the process is crucial, planning is no different
As a company, you understand the need to invest in your marketing campaign. You also want to make the maximum return on that investment in terms of leads and conversions. We take a measured and tactical approach so you can see the results.
Hand-tailored distribution solutions
Every business we work with has different requirements and expectations for their direct marketing. For some, the best solution is a direct door drop campaign; for others it’s a Royal Mail posting; for still others, a retail centre distribution plan will be more effective.
We rely on our years of experience and the most up-to-date performance data to put together a plan that works best for you.
The right place at the right time
While much of our work is concerned with audience profiling and customer insight, that only forms the start of our strategy plan.
We compile data from our clients customers, as well as the wider distribution industry to determine the most effective method of translating your target audience to real sales.
Targeting
By combining our insight model with our data collection, we can pinpoint key areas where your core audience is likely to live. This allows you to maximise the chance of finding successful leads.
Mapping
Our mapping service translates to more than just streets to target in a door drop campaign. We can look at retail catchment areas, perfect positioning around local transport links and development works, and so much more.
